Amory is best known for the hero of Fitzgerald's 1920 This Side of Paradise, Princeton student Amory Blaine. Amory is in some danger of being borrowed by the girls, a la Avery. Alternate spellings Amori or Amorie also relate to the Latin word for love.

Amory is the kind of executive-sounding surname name that became popular in the 1990s. Amory Blaine is the protagonist of the F. Scott Fitzgerald novel, This Side of Paradise.