Previously thought too powerful for a baby boy – who would have to be strong enough to carry the world on his shoulders – Atlas has joined the pantheon of Greek and Roman god and goddess names now in the realm of possibility, along with Mars, Zeus and Apollo. It was one of the fast-rising names on the list in recent years in the USA, jumping from oblivion in 2012 into the Top 500 in 2015, and climbing several hundred places higher since then. Anne Heche was one of the first to make this audacious choice, but several celebrity parents have followed suit.