Family Names

Henry is well and truly back in style. The classic returned to the Top 10 in the US in 2021 for the first time in over a century, and as of 2024, sits at Number 6. Like James and Theodore, Henry is a strong, traditional name that also manages to feel stylish and gentle.

The name August is at its highest point since the 1890s, when it ranked among the Top 100 boy names in the US – and deservedly so. With its great meaning, historic roots, and cool nicknames, 2024 saw August officially re-enter the Top 100.

Charlotte, the name of the young Princess of Cambridge, is the latest classic name to join Sophia, Emma, Olivia, and Isabella at the top of the popularity list. It is now among the most popular girl names in many English-speaking and European countries.

Conrad has a somewhat intellectual masculine image, a solid name that has been consistently on the popularity lists, especially well used in the 1920s and 30s, and given a pop of rock energy by the Elvis-like character of Conrad Birdie in Bye, Bye, Birdie--("We love you Conrad, oh yes we do!").

Amelia is one of the hottest girls' names, a successor to the megapopular Emma and Emily. Amelia, the Number 2 choice in England, is now also comfortably ensconced in the US Top 10, where it ranked as the third most popular name for girls in 2024.

William is one of the most enduring of classic names for boys. It's also among the most popular boys' names, as American parents see it as being ideally conservative yet contemporary, and hands-down the most popular baby name beginning with W of all time.

James is one of the classic Anglo-Saxon names, a stalwart through the ages that is more popular—and yes, stylish—than ever today. It recently came out Number 1 in a poll of America's favorite boys' baby names, and is the most common male name, counting people of all ages, in the US.

Caroline is a perennial classic, one of the elite group of girls' names that's ALWAYS ranked among the Top 1000 and that's been in the Top 100 since 1994. Elegant yet strong, Caroline calls to mind the Kennedy Camelot years and Princess Caroline of Monaco.

Jasper originated as a variation of the Latin Gaspar, which ultimately derived from the Persian word ganzabara, meaning "bringer of treasure." As a given name, Jasper’s etymology is unrelated to that of the gemstone, which comes from a Semitic word meaning "speckled stone." Jasper is the usual English form for one of the Three Wise Men who brought gifts to the infant Christ according to medieval tradition and appears in the Bible as a reference to the stone itself in Revelations 4:3.

David is an enduring worldwide classic, used from ancient times to the present day.

Eliza is a name with a wonderful combination of streamlined zest and Eliza Doolittle charm and spunk. It's a classic that's popular right now -- but not too popular.

A solid classic with plenty of history, Thomas strikes the balance between strength and gentleness. A favorite in the UK, a staple in France, and Australia, and never absent from the US Top 100, Thomas feels like a safe bet and a name that fits into any era.

Florence is back, returning to the US Top 1000 girl names in 2017 after a nearly 40 year absence. Other English-speaking countries have been quicker to welcome Florence back into fashion.

Iconoclasts though we may be, we like Fred, we like Frank, and we like George, which was among the Top 10 from 1830 to 1950, when the number of little Georges started to decline. Solid, strong, royal and saintly, yet friendly and unpretentious, we think that George is in prime position for a comeback, especially since it was chosen by Britain's royal couple.

Benjamin is a biblical name that has enjoyed widespread favor for decades, ranking in the US Top 50 for almost half a century and the Top 10 from 2015 until 2023.

Levi, lighter and more energetic than most biblical names, with its up vowel ending, combines Old Testament gravitas with the casual flair associated with Levi Strauss jeans.

Adeline has a lovely, old-fashioned "Sweet Adeline" charm, but has become so popular in the US under so many spellings and variations — with Adalynn and Adalyn also popular — that considered together it is far more popular than it first seems. Adorable nickname Addie is also pervasive.

Although Susan had her heyday from the thirties to the sixties, and is now common among moms and new grandmas, and though most modern parents would prefer Susanna/Susannah, we have spotted some flickers of interest in a revival. It still retains a certain black-eyed-Susan freshness.

Margaret is derived from the French Marguerite, which in turn came from Margarita, the Latin form of the Greek Margarites. Margarites was based on the Old Persian word margārīta, meaning "pearl."

Though greatly overshadowed by the trendy Olivia, Olive has a quiet, subtle appeal of its own -- and is now enjoying a remarkable comeback. Olive is one of only four girl names starting with O on the US Top 1000. Cool couple Isla Fisher and Sacha Baron Cohen chose it for their daughter, reviving the name to stylishness, and now Drew Barrymore has a little Olive too, as has country singer Jake Owen.