Hazel has a pleasantly hazy, brownish-green-eyed, old-fashioned image that more and more parents are choosing to share. Former Old Lady name Hazel reentered the popularity lists in 1998 and now is near the top of the charts.

Sadie started as a nickname for Sarah, but their images couldn't be more disparate. Where Sarah is serious and sweet, Sadie is full of sass and fun.

Maisie, a charming name long popular as a nickname for Margaret or Mary, entered the Top 1000 as itself ten years ago and continues to rise. Game of Thrones star Maisie Williams helped propel the name back into the limelight, along with the that of her character, Arya.

Soft and simple, but no less magical, Faye is enjoying a quiet spell of popularity in the US. It broke the Top 1000 in 2014, and by 2023, was one of the fastest rising names on the charts. Faye is a perfect example of a name that fits in and stands out, recognizable and yet unexpected. It also makes a beautiful middle name option, if Mae and Rae are feeling too overdone.

Hallie -- it rhymes with alley and is not to be confused with Halle or Hailey or Holly -- is one of those comfy nicknamish names that are in favor in these complicated times.

Sweet and sunny but substantial too, Callie is a nickname-style choice that has long been used as a stand-alone option . Traditionally a diminutive of classic Caroline, it may also be used for Calliope, Camila, Callista, Calanthe, and beyond.

In the USA, Hattie is one of those nicknames that is now more popular than its parent name, Harriet. In England, however, Harriet is still by far more popular than Hattie, while in Australia, Harriet is highly popular while no data exists on Hattie. In the US, we’d like to see Harriet get more usage but we’re happy to see Hattie again.

The superpopularity of Emily and Emma has recently boosted the unisex Emery, especially since it became a celebrity baby name when it was chosen by Angie Harmon and Jason Sehorn.

X marks the spot in names these days, usually at the middles or ends of names, but here is one that puts it squarely up front.

Almost like a fusion between vintage Audrey, bubbly Ruby, and unisex Avery, Aubrey has been a popular choice for girls since the mid 2000’s.

Jean Harlow (born Harlean Carpenter), the original platinum blonde bombshell, was a symbol of 1930s glamour, a factor that first Patricia Arquette and then Nicole Richie and Joel Madden probably had in mind when they gave their daughters the distinctive surname name Harlow.

Holly ranks just in British Top 50, but it's been out of favor here since the 1970s Era of Nickname Names. Still, the name may be on her way back as a rejuvenated nature pick.

Hadley, most famous as the name of Ernest Hemingway's first wife, is more sophisticated, professional, and modern than cousins Harley, Haley, or Hayden. The hit book The Paris Wife, a novel by Paula McLain told from the point of view of Hadley Hemingway (born Elizabeth Hadley Richardson), has helped popularize the name, which also appears on the vampire show True Blood. Hadley could become this generation's Hailey. Adley, a mashup of Hadley and Addie, has also appeared on the scene.

Light and glittery, but with plenty of spirit, Kinsley has risen quickly into the US Top 100. Balanced between preppy and cutesy, it feels like a fresh alternative to Kelly, Kaitlyn, or Kimberly.

Sweet and cosy with a touch of sass, this nickname-y choice was a familiar option up until the sixties in the US. Then, for a while, it was a bit of a one-person name, associated with singer Dolly Parton, but more recently, it's been singing a fashionable note again along with sisters Dottie and Millie.

Popular pop name, inspired by Australian singer Kylie Minogue. It was at its height in Australia in the 1970s and early 80s; often cited as a Noongar name meaning "boomerang".

While theoretically unisex, this surname name has been edging up the girls’ names list, perhaps originally as an Ashley substitute. One quality in Ainsley's favor: It's remained steadily popular -- but not TOO popular -- for more than 20 years now, ranking consistently around Number 400. That makes it stylish and familiar without showing up everywhere.

All the old ae/ay middle names for girls are back--Kay, Fay, Mae/May, --and Rae is one of the coolest, used as such by celebrities as Mark Wahlberg and Daniel Baldwin.

For a name related to a Scottish town, a patterned Indian fabric, and a country singer named Brad, Paisley has seen remarkable success. After appearing, seemingly out of nowhere, it is now an American favorite.

Bailey — a jaunty surname — was first used for a female TV character in 1978 in the show WKRP in Cincinnaati, then caught on big time. Bailey's still an appealing choice, though, and a celebrity fave. Parents of daughters named Bailey include Scot Baio and Stella McCartney.