America has fallen in love with Hayes and Brooks and Banks and Rhodes, and now, parents are turning to Townes. With its fashionable S ending and image that can read as preppy or country or cowboy, depending on the context, Townes feels destined for mainstream success.

Crosby is an attractively laid-back Irish surname with retro musical associations to Bing and Crosby, Stills, and Nash, and with a jaunty air. Crosby Braverman was the name of a character on the TV show Parenthood, played by Dax Shepard.

Trevor, a British standard, took a long time to cross the Atlantic, but finally began its rise here in the 1980s. It is now a thoroughly naturalized citizen, though it still retains a touch of Anglo class.

This artistic and aristocratic surname is a bold and daring choice, but with nature inspired names like Wren on the rise, and surnames-as-first-names being in vogue, Wyndham was a fast riser in 2023.

This choice feels more familiar than other hall-related English surnames, thanks to designer Halston, the single-named disco-era society playmate of Liza and Elton.

A distinguished sounding place and surname borne by religious leader Brigham Young, second president of the Church of Jesus Christ of Latter-day Saints.

Selby, a rarely heard British surname, feels sleeker and more distinctive than Shelby. Todd Selby, known primarily by his last name, is a hip photographer of interiors.

This musical surname, associated with Bing Crosby and David Crosby of Crosby, Stills, & Nash could easily be used for girls, as names like Jagger and Bowie have been.

Though Shuri is a well-established unisex name in Japan, most parents considering it now will be thinking instead of the iconic Princess Shuri from Marvel's Black Panther, memorably played in the 2018 movie by Letitia Wright. The movie character, sister to King T'Challa, is strong, smart and winning enough to make a great namesake -- and it's worth noting that in the Black Panther comics, Shuri eventually becomes Black Panther.

Unusual name that's close -- possibly too close -- to several more familiar choices.

One of the surname names used more in the last century, à la Milton and Morton.

Vicus, an unusual ancient Roman place-name, is used for modern-day boys in Africa.

Historically interesting via the 1917 Balfour Declaration, which supported the creation of a Jewish state in Palestine.

Tyra would be a more modern pick.

A preppy surname and place name derived from the Anglo-Saxon personal name Ælfweard "elf guardian" + the -by suffix, meaning "village, homestead". Ellerby feels like a quirkier Ellery or Emery.

Legitimizes the newly coined Denim, as does the Scottish place-name Denholm (both pronounced DEN-um).

Brusque and charmless, two things you don't want your son to be.

Proper Bostonian.

This name's buttoned-up British vibe is what makes it cool - that, and the fact that it was chosen by Anne Bronte as her pseudonym - Acton Bell. That's quite the literary - and may we add feminist - credential for a name. For those with an adventurous edge, Acton is one of the highest peaks in Antarctica.

The original Cornish name for the town better known today as Tintagel. With its Arthurian heritage, this makes a good choice for those fond of the legends of Lancelot, Guinevere and King Arthur.