Baby Boy

A classic in its native Scandinavia, Axel has a cool rock 'n' roll flavor in the US, thanks to Guns N' Roses' Axl Rose (born William). With its distinctive letter 'x', it has an effortlessly cool vibe about it, and is currently growing in popularity.

Cool and charming, with plenty of flair and sophistication, Julian manages to strike the balance between being a sensible classic and contemporary choice. Appealingly international, it is no wonder Julian is a rising star.

As unlikely as it may seem, Theodore is a hot new hit name, vaulting into the Top 10 in 2021 for the first time ever and rising three more points last year to rank at Number 7.

Vincent is a name with a complex image. After being quietly used for centuries, it is suddenly seeming stylish, along wih other V names. Even the nickname Vince has been given a reprieve via actor Vince Vaughn and country singer Vince Gill. Vin Diesel was born with the more prosaic name Mark Vincent.

Wallace is so square could almost be ripe for a turnaround, especially with the hipness imparted by the British Claymation series Wallace & Gromit. And Wally makes an adorable Leave it to Beaver retro-style nickname.

Long associated with the Churchill family and common in the West Indies, the distinguished Winston has tended to be neglected here. The exception was during the World War II period, when Winston Churchill was a towering figure and his name reached Number 234. It's now enjoying something of a renaissance.