As likely to be tied to the detergent as to the rhythms of the ocean.

Like True, a virtuous word name, but a little more awkward. In Trust we trust.

While still very rare, the name Valiant was given to six baby boys in the US last year. And it's an inspiring choice.

This modern virtue name gives a nod to ancient chivalry and could also work as an updated form of the classic Victor. A bold choice, but one that an increasing number of parents have been making in the last decade.

While this is usually thought of as a girls' name because of the Bond Girl connection, its sound is masculine and there's no reason it couldn't work for boys.

Hallow is a word meaning sacred or holy. As the root word for Halloween (orginally All Hallows' Eve), this name might be an evocative choice for a baby born on or near October 31st. It could work well for either a boy or a girl and offers the nicknames Hal and Halley.

Along the same lines as Fable or Madrigal, Parable is a cute choice for literary families. It might also be considered as a pseudo-biblical name, given the fame of the Biblical parables.

A new name with the potential for spanning across a far-reaching future. Bridges and Bridger are other possiblities.

Revere is a word name meaning to admire or esteem, an appealing meaning. In the USA, however, Revere attracts further connotation as the surname of Paul Revere, one of the celebrated patriots of the American Revolution. As a surname, the meaning of Revere might be river or robber.

Asking for trouble.

One of the most extreme of the new word names, recommended only to the most mystical-minded parents. Actor Lance Henriksen spelled his daughter's name Alchamy.

An implied spiritual meaning makes this a plausible new name.

A sweet, uplifting and still fairly uncommon modern virtue name. Its single syllable makes it especially good as a middle name, but it would also make a big impact in the first spot; in fact, nearly 90 girls in the US were called Bliss in a recent year.

Although this name literally means disaster, the use of Calamity as a descriptor of Martha Jane Cannery, aka Calamity Jane, was meant to signal that she was a good person to have in troubled times. Calamity Jane was well regarded as a frontierswoman and nurse, someone who was said to be extremely generous and compassionate to the sick and troubled.. Calamity's connection to the American West gives this a roguish name a sort of windswept charm about it. Indeed, the most controversial aspect of this name is its connection to the frontier wars that led to the dispossession of Native American peoples.

Trying to imbue your child with charisma at birth involves a certain degree of chutzpah. It was brought into the mix by ex. "Buffy the Vampire Slayer" actress Charisma Carpenter, who was named after an Avon perfume.

One of the rarest of virtue names, Clemency could come back along with the more familiar Puritan virtue names such as Hope and Faith. It has a rhythmic three-syllable sound, and offers a more virtuous alternative to the more popular Clementine.