Colour

With its gentle sounds and earthy vibes, the name Rowan feels like a fusion of different styles. A word name, a surname, and a gender-neutral name, Rowan is rustic but trendy, blending the vibes of both Owen and Oakley.

Iris has so much going for it. It's a fashionable flower name. It's a mythological name, from the Greek goddess of the rainbow. And it's a classic name, always ranking in the girls' Top 1000 but now at its highest point ever.

Hazel has a pleasantly hazy, brownish-green-eyed, old-fashioned image that more and more parents are choosing to share. Former Old Lady name Hazel reentered the popularity lists in 1998 and now is near the top of the charts.

Jasper originated as a variation of the Latin Gaspar, which ultimately derived from the Persian word ganzabara, meaning "bringer of treasure." As a given name, Jasper’s etymology is unrelated to that of the gemstone, which comes from a Semitic word meaning "speckled stone." Jasper is the usual English form for one of the Three Wise Men who brought gifts to the infant Christ according to medieval tradition and appears in the Bible as a reference to the stone itself in Revelations 4:3.

Vibrant, sassy, and bubbly, Ruby is a vintage gem that hasn't lost any of its sparkle. Currently popular in a number of English-speaking countries, Ruby is proof of the 100 Year Rule, trending again for the first time since its heyday in the 1910s.

Sienna has been a Top 100 choice in England & Wales since 2005, the year after Sienna Miller's acting breakthrough in the hit movies Alfie and Layer Cake. In the US, it also got a big boost in the early noughties, before dropping slightly then rebounding to reach an all-time high in 2022.

Though greatly overshadowed by the trendy Olivia, Olive has a quiet, subtle appeal of its own -- and is now enjoying a remarkable comeback. Olive is one of only four girl names starting with O on the US Top 1000. Cool couple Isla Fisher and Sacha Baron Cohen chose it for their daughter, reviving the name to stylishness, and now Drew Barrymore has a little Olive too, as has country singer Jake Owen.

Poppy, unlike most floral names which are sweet and feminine, has a lot of spunk. Long popular throughout the rest of the English-speaking world, Poppy is finally starting to rise toward the top in the US, where it entered the Top 1000 for the first time in 2016.

Marigold, once found almost exclusively in English novels and aristocratic nurseries, is beginning to be talked about and considered here. It has a sweet, sunny, quirky feel. The marigold was the symbol of the Virgin Mary.

Sage is an evocatively fragrant herbal name that also connotes wisdom, giving it a double advantage. It entered the Top 1000 at about the same time for both genders in the early 1990s, but it has pulled ahead for the girls. Toni Collette named her daughter Sage Florence.

Spice names are increasingly appealing to the senses of prospective parents; this one, belonging to a precious spice derived from the crocus has a vaguely orange-scented-incense sixties feel.

As a precious stone, Jade is known for its cool green hues, its importance in Chinese art, and its ability to transmit wisdom, confidence, and clarity. As a name, however, Jade is a 90s throwback in the UK, a Top 5 choice in France, and a returning gem in the US right now.

Bianca, the livelier Italian and Shakespearean version of Blanche, has been chosen by many American parents since the 1990s, just as Blanca is a favorite in the Spanish-speaking community. Its meaning of white relates to snow, making it one of the prime names for winter babies.

Hunter has been dropping a bit for the past few years but is still one of the leaders of a distinctive band of boys' names that combines macho imagery (Hunter, Austin, Harley) with a softened masculinity. Hunter was for years attached to gonzo journalist Hunter S. Thompson; Josh Holloway used it for his son.

Indigo is one of the most appealing and evocative of the new generation of color names. Color names have joined flower and jewel names -- in a big way -- and Indigo, a deep blue-purple dye from plants native to India, is particularly striking for both girls and boys. Indigo is the name of a character in the Ntozake Shange novel Sassafrass, Cypress & Indigo, and was used for his daughter by Lou Diamond Phillips.

A name with some sterling qualities, most associated with the British currency and silver markets. Sterling has several recent TV associations, with characters Roger Sterling (on Mad Men) and Sterling Archer (on Archer), and actor Sterling K. Brown (on This is Us).

Cedar is, like Ash, Oak, Pine and Ebony, one of the new tree/wood names that parents are starting to consider; this one is particularly aromatic.

This flower name was one of the most popular in her class in the seventies and eighties, a fact reflected in the 1989 movie Heathers, in which every snobby girl in the high school clique bears the name. Now, though still pretty and evocative of the Scottish moors, it has faded in favor of other purplish blooms. It fell out of the Top 1000 in 2016 after having been as high as Number 3 in 1975, when it was given to close to 25,000 girls. Across the pond in the UK however, it remains near the latter end of the Top 1000.

Unlike Amber, which is in decline, this name still has a bit of a glow left — though confusions between the two will inevitably arise.

Goldie is a shimmering new addition to the nickname name lineup, and became one of the fastest rising girl names in 2023. After peaking at Number 114 in 1904-1905, Goldie slid off the list completely in 1958. She re-entered the US Top 1000 again in 2021.