Wallace "Wally" Cleaver, brother on TV's "Leave It To Beaver"
Wally, mascot of WallyWorld, amusement park in film "National Lampoon's Vacation"
WallaceRudolph "Wally" West aka Kid Flash and The Flash, DC comics superhero
Wallabee "Wally" Beatles aka Numbah Four, character on animated series "Codename: Kids Next Door"
Wally, lazy engineer in comic strip "Dilbert"
Wally, character in the Pokémon video game series
Wallace "Wally" Fitzgerald McGillicutty, polar bear in webcomic "Wally and Osborne"
Where's Wally? same as/British version of Where's Waldo?, children's book series by Martin Handford
"Wall-E," 2008 Pixar film about the title robot