Clifford is beginning to overcome a slightly stodgy intellectual image and showing signs of possible revival. Kids might or might not like the association with the big red dog. In England, the Clifford family was a powerful family in the Middle Ages. In this country, it was well used for most of the twentieth century, peaking at Number 57 in 1909, but a Top 100 name through 1950. Most prominent American bearers: playwright Clifford Odets and jazz trumpet great Clifford Brown.