While browsing through a recent issue of The New Yorker magazine, I came across an article about the current generation of picture books and their bratty protagonists. It was illustrated by an image from a book called Finn Throws a Fit. Aha, I thought, so juvenile authors are on top of current naming trends. This impelled me to go running (figuratively) to my local Borders to seek further evidence.
One difference I noticed immediately was that there were more little human protagonists and fewer of the porcine (excluding Olivia), feline, canine, bovine, etc persuasion than there were in the past, and there were, as the article pointed out, a lot more angry children populating the pages, and a lot more preoccupation with poop and farts.
In terms of names, I was surprised to see that there was a book title containing almost every currently popular choice—almost as many as there are on the personalized pencils in the airport—a big upswing from the past. Here are some titles all released since the turn of the century–and they’re just the tip of the iceberg!:
CONSTANCE and the Great Escape
ELIZA and the Dragonfly
My Name is Not ISABELLA
IVY and Bean
JUNIE B., First Grader
Let’s Find LUCY
RUBY’S FALLING LEAVES
When SOPHIE Gets Angry—Really, Really Angry
TALLULAH in the Kitchen
Goodnight, my sweet VIOLET
DEXTER Gets Dressed
KYLE’s First Crush
LIAM Goes Poo in the Toilet
OLIVER Who Would Not Sleep
PHINEAS & Ferb series
WALTER the Farting Dog series
You’ve probably noticed that Aiden is now way more popular than the original Irish Aidan. And also that Zoey is catching up with Zoe, while other names like Isiah, Kaleb, Camryn and Sienna are either ahead of or breathing down the necks of their conventionally spelled cousins. Sometimes the reasons for these changes are clear-cut, sometimes it’s just something in the ether.
Not that this is a new thing. I remember the first time that someone asked me to spell my first name. “Huh?” “Well, is it Linda with an ‘i’ or Lynda with a ‘y’? Without my really noticing, Lynda had become a spelling alternative in the wake of the popularity of Lynn. Something similar has happened with Aidan/Aiden. When the epidemic of rhyming ‘en’-ending names erupted–Jaden, Braden, Caden et al–it was a logical development to make Aiden a legitimate member of that family. And when ‘K’-beginning boys’ names became a rage, Kaleb began pursuing Caleb up the list.
The case of Zoe/Zooey is a little different, as the spike of the latter version can be pretty much traced to a single phenomenon–’Zoey101′–the Emmy-nominated teen sitcom starring (now teen mom) Jamie Lynn Spears, which appeared on Nickelodeon in 2005. And the publicity surrounding Jamie Lynn’s big sister Britney’s second son helped spread that spelling of Brayden. The rise of the British actress Sienna Miller spurred the spelling change of the Italian town of Siena, actress Jorja Fox legitimized the phonetic spelling of Georgia, and Gossip Girl hottie Chace (originally his middle name) Crawford has the spelling of his name chasing Chase.
In terms of image, rather than spelling, Scarlett Johansson challenged the long-term connection of her name to Gone With the Wind spitfire Scarlett O’Hara, just as the charms of Jude Law have managed to erase the age-old associations of his name to Judas.
Can you think of any others?