Category: Trends and Predictions
I am so very excited to finally announce the release of my eBook! Name-alytics: An In-Depth Analysis of the Top 100 Names in the United States Since 1880, a project I have been working on for over a year now. I had the idea and started the research last summer. It took a while to figure out how I wanted to organize it, and then when I realized I wanted to be a control freak about it all, I was tremendously blessed to have a husband who helped with creating the database after I collected the raw information from the Social Security Administration.
Once the data was put together, I retrieved the information for all the names that have been in the Top 100 since 1880 and formulated several Excel spreadsheets from which to work.
Back in 2012, I heard about parents naming their babies Draper in honor of Mad Men. I remember thinking the idea was daring but a little silly. These people were taking the last-name-as-first-name trend to an absurd conclusion, I griped.
It had been a few years since occupational surnames like Cooper and Mason had become popular, and I worried that pretty soon every kid would be a Fletcher, Tanner or Jagger. Traditional names were a dying species.
Then I made a startling discovery.
There’s a new class of boys’ names trending today that has a short clipped sound, contains only one syllable, is undeniably masculine yet not traditionally so. Many of these boys’ names barely existed a generation or two ago: They’re definitely not your father’s or grandfather’s baby names.
But in some ways, they are the heirs to names like Glenn and Craig and Sean that took over in the 1960s and 70s from the traditional Bills and Toms. They seek to reinvent masculinity while preserving qualities like strength and energy.
But I’d like to focus today on those boys’ names that are newer and, some may say, fresher than Jack or Jude. In 1970, most of these boys’ names barely squeaked onto the Social Security extended list, given to only a handful of baby boys. Today, most are on the Top 1000, many of them moving up quickly.
The new boys’ names on the block include:
The major headline for British baby names in the last decade has undoubtedly been the rise of diminutives as given names. Alfie, Archie, Charlie, Tommy, Evie, Millie, Maisie and many others are boundless in our playgrounds as parents opt for cheerful and breezy short forms. But this phenomenon is certainly not confined to the English language — Wales has also been getting in on the act of reviving vintage pet forms and putting them ‘up front’ on birth certificates.